Our Community

With 20 years plus in Leadership roles across Cinemas, Arts Venues, Hospitality and Retail, Matt brings a breadth of knowledge and experience to this role. Having most recently helped open and run the Award-winning Montrose Playhouse he has seen first-hand and is passionate about delivering the cultural, well-being and economic benefits of a Community Cinema. He is honoured and excited to be part of reopening The Belmont in his hometown of Aberdeen.

Michelle has been working with community-focused charities and community collectives across Scotland for more than three years and is thrilled to have joined Team Belmont.

Her experience includes arts and culture organisations, such as The Philadelphia Shakespeare Theatre and Citymoves Dance Agency, among others. She has also worked in The Highlands to support a community buyout project for a local historic pier.

You have likely seen Michelle right here on Belmont Street collaborating with the Collective on the Cobbles to organise the Big Belmont Bash Street Festival, which raised £1,600 for The Belmont Cinema.

When asked about this new post, she said, ‘I am delighted to have joined the team at The Belmont Cinema! What a privilege to contribute to the fantastic work being done to bring back this community asset. I cannot wait to see everyone back at The Belmont sharing the magic of togetherness through film.’

Originally from Keith in Moray, Gemma brings over 16 years of experience in the tourism and hospitality sectors. She studied International Tourism Management at Robert Gordon University and began her career in Aberdeen, working with organisations such as VisitScotland, VisitAberdeenshire, and Jury’s Inn Hotels.

Gemma went on to lead both Business Improvement Districts in Moray - Elgin BID and Visit Moray Speyside, the region’s destination marketing organisation. In these roles, she delivered high-impact global marketing campaigns and secured grant funding to support a wide range of local projects.

Now returning to Aberdeen, Gemma is thrilled to be part of a project that holds personal meaning. Having fond memories of visits to the Belmont Cinema, she is passionate about helping to revive this unique community space where people can come together to enjoy great film and culture.